Business Intelligence and Productivity solutions provider, Circyl, has added another high-profile client to its extensive portfolio, as it continues to build on a strong year of business growth and development.

As one of the leading internet content distributors, the organisation has helped re-define entertainment and breaking news for a social generation. Each month, the company generates billions of engagements across all major platforms, having built a strong global community through a consistent stream of editorial content.

As the firm continues to expand its offering and reach, they are now keen to implement a sophisticated reporting solution that will streamline financial and income analysis across the entire business.

To achieve this, Circyl has been engaged to assist in the creation of a comprehensive data strategy that will provide detailed analysis of campaign performance. The project will be delivered alongside ongoing operations, with Circyl drawing upon its technical expertise and experience to ensure a smooth implementation.

Jason Betteridge, Managing Director at Circyl, commented: “This year, we have added a wide range of high-profile clients to our extensive portfolio, and this momentum looks set to continue into the first quarter of 2023.

“We are now living in an age where firms understand the importance of transforming masses of raw data into information for decision-making, as this will give them a clear advantage over the competition through automation of existing reporting processes, allowing financial analysts to provide proactive insights to the business.

“Having previously supported other sizable organisations on similar data-related projects, I am confident that we will design and deliver a solution that will enhance analysis and drive a new self-service data culture.”