Digital transformation is the process by which companies embed technologies across their businesses to drive fundamental change. But what are the benefits? Increased profitability, better efficiency, greater business agility and ultimately the unlocking of additional value for employees, customers and investors.
There are many different paths that lead to digital transformation and each organisation’s journey is unique. For example, a company might introduce a new cloud-based CRM solution to enhance its customer experience. Or it might rethink how it uses data to provide analytics to business audiences to enable them to make better decisions. Using AI and machine learning, a company can even make accurate predictions about the products customers will want in a few month’s time, then shift production to meet the demand.
In every case, starting the digital transformation journey requires a new way of thinking. It is a chance to reimagine how companies operate, often from the ground up.
Two concepts associated with digital transformation are digitisation and digitalisation.
For most companies, digital transformation requires a shift away from traditional thinking and toward a more collaborative, experimental and iterative approach. These new ways of working reveal new solutions which in turn can improve customer experience, drive employee innovation and enhance company growth at the fundamental level.
Digitisation...
is the process of translating analogue information and data into digital information. For example, scanning a receipt or document and storing it on a computer or in the cloud.
Digitalisation...
is introducing digital technologies to change business processes and projects, such as upskilling employees to use new software platforms to enable to them to do things quicker or automate a process. While digital transformation might include digitalisation efforts, it goes beyond the project level and affects the entire organisation.
How can Circyl help you with your Digital Transformation journey?
By modernising legacy applications
Structuring your disparate data silos into a centralised Data Warehouse so that you can get answers to business questions, visualise where the issues are and take action
Organise and digitise all of your documents and information so they can be kept safe, secure and be found easily
Integrate processes so that manual tasks can be automated
Provide cloud and mobile business services so that a ‘work anywhere’ policy can be adopted